Jonathan Goodman, creator of the Personal Trainer Development Center ($35M+ rev) and host of The Obvious Choice podcast, shares 15 timeless lessons on profit and success that prioritize people over algorithms.
Featured in Men's Health, Forbes, and more, Jonathan has helped 200,000+ coaches and business owners worldwide.
In his book, The Obvious Choice: Timeless Lessons on Success, Profit, and Finding Your Way, he teaches how to win in business without chasing internet fame.
This episode explores balancing content creation with building a business, standing out in the fitness industry, leveraging social media locally, and the power of newsletters and masterminds.
In this video, we discuss:
(02:53) Navigating the Fitness Industry: Marketing Strategies
(06:06) Effective Social Media Strategies for Local Businesses
(12:22) The Power of Masterminds in Building a Coaching Business
(15:08) Understanding Newsletter Growth Strategies
(18:24) Self-Publishing and Marketing Strategies for Authors
(33:25) Effective Email Marketing Strategies
(39:53) Email Marketing Success Stories
(44:00) The Illusion of Success: Outlier Stories
(46:20) Social Media and Content Censorship
Share this post