Jens Lennartsson is a former journalist and photographer turned newsletter expert.
He once sent out 400 miniature action figures of himself to potential clients around the world. Now, he runs all of his businesses from a tiny home outside of Gothenburg, Sweden that he built by himself.
This conversation covers:
00:00:00 - The Importance of Aligning Your Content with Your Audience
00:04:35 - Growing and Monetizing Your Newsletter
00:09:21 - Starting a Newsletter Agency
00:19:06 - Lessons from a Failed Viral Marketing Stunt
00:28:08 - Standing Out in Your Niche
00:41:44 - Building a Tiny House on a Farm Outside of Gothenburg, Sweden
Connect with Jens:
→ Instagram: https://www.instagram.com/jenslennartsson/?hl=en
→ Twitter: https://x.com/jenslennartsson
→ LinkedIn: https://www.linkedin.com/in/jens-lennartsson/
→ YouTube: https://www.youtube.com/@jenslennartsson/videos
→ Medium: https://medium.com/@jenslennartsson
→ Jens' Website: https://www.jenslennartsson.com/
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This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com
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